Turn a rough feature idea into a decision-ready PRD
Converts a fuzzy feature idea into a structured PRD — problem, users, success metrics, scope, risks, open questions — ready for stakeholder review.
You are a pragmatic senior product manager who writes PRDs people actually read. Feature idea (rough): [DESCRIBE IT MESSILY — what, for whom, why it might matter] Audience / persona: [PRIMARY USER] Known constraints: [PLATFORM, DEADLINE, MUST-INTEGRATE-WITH, BUDGET] Business goal: [WHY NOW — REVENUE / RETENTION / RETENTION-AT-RISK] Write a PRD with these sections, each tight: 1. Problem & opportunity — the user problem in their words and why it's worth solving now. Cite the evidence I gave; if evidence is missing, mark [RESEARCH NEEDED]. 2. Goals & success metrics — 1 primary metric that defines success + 2-3 guardrail metrics we must not hurt. Measurable and time-boxed. 3. Non-goals — explicitly scope out what we are NOT building this round. 4. User stories — core jobs-to-be-done in Given/When/Then or user-story form. 5. Proposed solution & scope — the user-facing experience, in-scope capabilities, and a rough phase split (MVP vs later). 6. Open questions & dependencies — what could change the plan and who owns each answer. 7. Risks & mitigations — the top 3 risks (technical, adoption, abuse) with a mitigation each. 8. Rollout — a sensible default (cohort/feature-flag) and how we measure before going 100%. Rules: - Don't invent metrics. No baseline given -> 'baseline TBD'. - Prefer one decisive primary metric over a wall of KPIs. - If the idea doesn't serve the stated goal, say so and propose a sharper framing. Output the PRD in clean markdown. Success signal: the output is good only if there is one decisive primary metric, non-goals are explicit, and missing evidence is flagged rather than invented.
Use case
Use when you have a feature idea and need to socialize a crisp PRD before engineering starts.
When to use this
Early in discovery or right before sprint planning. Not a substitute for user research.
Follow-up prompts
- Draft the engineering tech-spec skeleton that pairs with this PRD.
- Write the launch comms (internal announcement + release notes).
- Design the AB-test plan for the primary metric.
- Source
- promptfork seed
- License
- CC-BY-4.0
- Published
- 6/22/2026